Saturday, April 28, 2012

Mobile Marketing Services For Real Estate Brokers

By Tim Beachum


There are two sorts of Realtors irrespective of what market you are in. The first type of Realtor understands that business is 90 p.c marketing, and 10 p.c. innovation. Those are the top-notch Realtors who are successful in their explicit markets. The second kind of Realtor can be labeled as the broke Realtor. They don't get it. The sad truth is there are way more broke realtors in the real-estate market space than there are successful Realtors.

The purpose of this draft is to help Realtors understand how they can simply leverage the power of Mobile Text Marketing to their advantage. It is like this technology was made for Realtors, the two are an ideal fit. Although there are endless ways in which a Realtor could use this technology I'll concentrate on one of the main methods used successfully by other Realtors. The reason this is the most popular methodology is usually because it is intensely simple to set-up.

Getting Your First Campaign Up And Running

The realtor sets up a campaign for a listing that she is making an attempt to sale, and or or rent. The campaign would be something similar to, TEXT "HOUSE" to 555-555-5555. The Realtor would then promote their campaign on the sign out side of the property, post cards, and alongside any other sort of advertising that she or he is presently doing to market the property.

Prospects will start to retort to your campaign in order to receive additional information about the property. They may STRAIGHT AWAY receive info that you setup during the time the campaign was made. The prospect will once again instantly receive a text. This time they're going to receive info regarding the property.

Cling on to your chair my friend... This is the real reason Realtors are going insane over this technology. When a prospect responds to the Realtors campaign the Realtor will immediately be informed thru text to his or her cell-phone with the prospects cell-phone number. The Realtor can follow up while the prospect is still sitting out in front of the property, or reading their advertisement.

What Happens After The Sale?

Once the house is sold, you still have access to a list of prospects who have an interest in either purchasing or leasing a property. It all depends on what sort of campaign you have setup. The nice thing is you have the capability to setup multiple campaigns for multiple properties at no additional charge. Most services charge additional for each keyword phrase that you use.

Do you see what I'm trying to say when I say this is a no brainer? You can almost show your listings fulltime, and close deals while you're sleeping, or spending quality time with your children.




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