Saturday, April 28, 2012

Mobile Marketing Services For Real Estate Brokers

By Tim Beachum


There are two sorts of Realtors irrespective of what market you are in. The first type of Realtor understands that business is 90 p.c marketing, and 10 p.c. innovation. Those are the top-notch Realtors who are successful in their explicit markets. The second kind of Realtor can be labeled as the broke Realtor. They don't get it. The sad truth is there are way more broke realtors in the real-estate market space than there are successful Realtors.

The purpose of this draft is to help Realtors understand how they can simply leverage the power of Mobile Text Marketing to their advantage. It is like this technology was made for Realtors, the two are an ideal fit. Although there are endless ways in which a Realtor could use this technology I'll concentrate on one of the main methods used successfully by other Realtors. The reason this is the most popular methodology is usually because it is intensely simple to set-up.

Getting Your First Campaign Up And Running

The realtor sets up a campaign for a listing that she is making an attempt to sale, and or or rent. The campaign would be something similar to, TEXT "HOUSE" to 555-555-5555. The Realtor would then promote their campaign on the sign out side of the property, post cards, and alongside any other sort of advertising that she or he is presently doing to market the property.

Prospects will start to retort to your campaign in order to receive additional information about the property. They may STRAIGHT AWAY receive info that you setup during the time the campaign was made. The prospect will once again instantly receive a text. This time they're going to receive info regarding the property.

Cling on to your chair my friend... This is the real reason Realtors are going insane over this technology. When a prospect responds to the Realtors campaign the Realtor will immediately be informed thru text to his or her cell-phone with the prospects cell-phone number. The Realtor can follow up while the prospect is still sitting out in front of the property, or reading their advertisement.

What Happens After The Sale?

Once the house is sold, you still have access to a list of prospects who have an interest in either purchasing or leasing a property. It all depends on what sort of campaign you have setup. The nice thing is you have the capability to setup multiple campaigns for multiple properties at no additional charge. Most services charge additional for each keyword phrase that you use.

Do you see what I'm trying to say when I say this is a no brainer? You can almost show your listings fulltime, and close deals while you're sleeping, or spending quality time with your children.




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Friday, April 27, 2012

Real Estate Marketing - How To List Then Sell Much More Real Estate

By Tressa Frederick


When selling a home, try to empty out the home as much as you possibly can, even if you are still living in the home. Now is not the time to hold on to sentimental items that you don't use, or to toss everything into the garage. New buyers have to be able to imagine themselves there, and cleaning up not only makes that easier for them, but gives you less to pack later.

Knowing a bit about the features of a property can help know how much to sell or offer for a home for. Things like swimming pools, two-car garages, single car detached garages or attached garages can make a difference in the value of the home. They can either increase or decrease the value of the property depending on where the home is.

To find an agent to help you sell your home you should take a careful look at the four or five who you think would be right to help you. Take some time to see who actively they are marketing their properties currently listed. They probably will work as hard for you.

Offering a warranty when selling a house will give you an edge and make your home more attractive to buyers. People want to buy with confidence and are always less hesitant to commit to a purchase when a warranty is offered. This also means the next owner will be calling the warranty company and not you, should any problem arise.

When looking for inexpensive home improvements that will greatly improve the look of your home, consider putting down tile in the foyer. The area immediately behind the front door is of course the first impression visitors will have of your home, so tile in that area can add significantly to your home's appeal.

Open the door to high tech solutions when selling real estate. One of the newest methods of selling real estate is by installing a low cost FM transmitter. Simply set it up so that it plays interesting information about your home. Place a sign in your front yard that explains how they can tune in to hear more.

Make the home more inviting as you show your home to potential buyers. Light a candle or two, set out a plate of cookies and it will be easier for them to feel welcome as they tour your home. If you have vibrant colors on the walls, consider a quick paint job prior to showing it, in order to make it easier for a buyer to picture himself living in the space.

When trying to sell your home, you need to give the real estate agents and potential investors access to your home on a regular basis. If you constantly need time to prep before letting anyone inside, you may miss out on a sale from someone who doesn't have time to work around your schedule.

When listing your home on the real estate market to sell, make sure to take the time to learn what houses that are comparable to yours has sold for. Finding the right asking price can enhance or deter potential buyers. This could mean the difference between your house being on the market for a month or a year.

When selling your home, hire your own agent. The agent is representing the buyer, not you, and so they have a conflict of interest when it comes to helping you sell your home. The additional cost to you of hiring your own agent will be offset by the gain you will see in the final negotiations on selling price.




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Thursday, April 26, 2012

Privately Owned Real Estate - Offer Your Own House

By Rick Alvarez


Another trick to increase your chances of selling your home is to paint all your walls. Choose a neutral color when you do this. It doesn't have to be a basic white or beige, you can mix it up a little. Try a butter color in the living room or a light blue or green in a kids bedroom.

Think about your sales price and choose it carefully when selling your home. If you set the price too high, it will turn off many buyers. You cannot undo this damage once it has been done. Those buyers will always know what you originally asked and they will see it as a weakness.

A professional loft conversion is a popular home improvement that could increase the value of your house by up to 20 percent. You can convert an attic into storage space, a bathroom, bedroom or office. Typically over 30 percent of a property's space is located in the attic, so by carrying out a conversion, home owners can gain a lot more living space without having to go through the stressful and costly process of relocating.

Don't rely on your Realtor alone to do all of the advertising for you. In today's real estate market, you need all the exposure you can get. Take out an ad in the paper, and post to Craigslist. Always refer back to their contact information, but put the word out there yourself to ensure that no one misses out on the property that you have for sale.

Know how long it takes your realtor, on average, to sell an average property. If your prospective realtor does not have this information on hand, or if the time frame for turning over property is longer than comparable properties from the local MLS, then you might be dealing with a realtor who is not on their game.

In a down market, take the time and try to negotiate your broker's commission. During buyer's markets you may have to price your home lower than what you normally could have received for it. Work with your broker and see if they are willing to negotiate the amount of their commission. Do this while you are still deciding on a broker so that you can move on if one is unwilling to budge.

If you're looking to improve your house to improve its value and increase your chances of selling it, start with the floors. If you have linoleum in your kitchen, hallway, bathroom, wherever, get rid of it. Instead, replace it with tile. It looks a lot better, and will increase your chances of selling your house.

Performing a few basic tasks in your kitchen will help you to sell your home. Try painting the walls and replacing the hardware on the cabinets. For rooms that need a little more work, you can change out the appliances and replace the sink. This will give your kitchen a fresh appearance and leave buyers with a favorable impression of your residence, since the kitchen is one of the biggest selling points of a home. In some cases, renovations done to a kitchen can give you a 500% return on your investment.

Pre qualify prospective buyers to confirm that they have the ability to pay. Negotiating the terms of selling a house can be long and drawn out. The most frustrating thing is to go through that entire process and find out the buyer cannot obtain his mortgage. Before you spend the time working with someone, take the time to have them pre qualified.

Warm up the atmosphere in your home if you are selling your real estate. You will want to convey a welcoming environment to all potential buyers, to help them visualize the house as theirs. Compliment the air with a lavender fragrance or even bake a delicious treat for them to enjoy. This can greatly influence your bonds with the buyer.




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